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Paragon Marketing Services offers offline and online marketing and communications services and related technologies.

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Archive for the ‘Email Marketing Solutions’ Category

E-mail Marketing Solutions

posted by The Marketing Guy @ 9:54 PM
Sunday, October 24, 2010

E-mail Marketing – it’s the easy, effective, and affordable way to connect with your audience! Email marketing helps you keep customers and prospects coming back—by using attractive, professional-looking email communications to stay in regular touch with them and build strong customer relationships. It’s better, less expensive, and more effective than regular email. There are many great software and tools we offer that are very cost effective and much less expensive than old-fashioned mail marketing.

E-mail marketing is proven to help convert more potential customers into existing and return customers – all by staying connected with people and communicating news, updates, specials and other valuable information to them about your business, products and services. Are you presently capturing email addresses on your website? If no…you shuold be. Let us help you.

  • Boost customer communication
    Email newsletters are fast and inexpensive to create. So you can send them more regularly than paper ones. And email marketing puts you in customers’ in-boxes more accurately than regular email. So you’ll avoid spam filters and be seen by more people. And you’ll stay top of mind with people who want to hear from you.
  • Talk to them with targeting
    Want to increase the impact of your email newsletters. Segment your database and create smaller customer lists based on their interests. Then send more relevant and targeted messages to them. They’ll be more likely to respond – and more likely to act on your emails.
  • Get more referrals, more easily
    Email newsletters are easy to forward to other people. So your loyal customers can give their friends – new prospects for you – a risk-free peek at your business or organization. It’s easy for these prospects to sign up for your mailing list when you put our “Join My Mailing List” button on your web site. And through regular communication, you’ll turn those interested prospects into additional loyal customers.
  • Get immediate response and action
    It’s quick to send emails, and it’s quick to see results with real-time reports. You can even schedule email delivery for when your audience is most likely to check email, so you’ll increase the likelihood they’ll read it and take action.
  • Track who reads and responds
    See who opened your emails, who forwarded them to friends, and even who you need to resend them to. You can also tell who clicked on which links in your emails, allowing you to understand what people are interested in reading about, and tailor your content to get the best response and most business.
  • Save on paper and postage
    Email marketing is affordable for any small business budget — prices start as low as $15/month for the software. Setup and management is additional! You can send as many permission-based email newsletters as you want.  There’s nothing to print, no stamps to buy, no envelopes to stuff, and no paper cuts.

Contact us to learn more about how we can help your business convert more sales with e-mail marketing strategies.


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Paragon Marketing Services offers offline and online marketing and communications services and related technologies.