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Paragon Marketing Services offers offline and online marketing and communications services and related technologies.

Our Mission

Partnering with clients to provide successful business, marketing and technology solutions that will increase sales, enhance customer services, and reduce expenses! Contact us.

Testimonials

"Annual sales in our home-based business are in the $300,000 range thanks to the expertise of Paragon Marketing Services."

"Paragon manages all our business websites now and our Google Adwords online advertising. Sales are increasing so fast we can't keep up."

"We wanted to offer all our products and brochures on-line and in full detail. Paragon Marketing Services implemented this far beyond our expectations."

Contact us to learn how we can help your organization

5 Key Questions

1. Do you have clear and concise marketing goals?

2. Do you know what works and what doesn't to generate sales in your business?

3. Do you have a business and marketing plan?

4. Do you have a credible website and online presence?

5. Are you using technology to help your business grow?

If you're not clear about your answers for these questions, let us bring you clarity!

Contact us now.

E-marketing

E-marketing solutions for your business.

Our services and solutions are proven to save money, enhance customer service, increase sales and generate profits. 

Are you using any of the above e-marketing and online advertising options to enhance your marketing and sales? If no, ask us how we can help you.

The Internet is by far the most cost-effective, measurable, and accountable advertising medium available to a business owner. There are several key e-marketing strategies and platforms you should be using including those above. 

It’s difficult to track the results of radio, television, and other advertisements. Most of the time you find yourself writing cheques, while wondering if your advertisements are actually generating new customers. But with e-marketing it’s easy to track, measure and substantiate your ad spend and adjust it to maximize your positive outcomes and minimize your expenditures.    

Before we start your e-marketing campaign, we install a website traffic monitoring and measurement program which enables us to monitor the traffic to, on, and from your website.  We then determine the best plan and tools based on the traffic analytics, your business goals, and your budget. We set up tools with goals and funnels to monitor what is working and what isn’t, and what steps visitors take on their way to a purchase or other desired outcomes on your website.  We continue to monitor the analytics of these e-marketing efforts and make ongoing adjustments to maximize outcomes and minimize your ad spend.

We focus on accountable marketing methods to ensure you see the results of your e-marketing campaign.    

Our E-Marketing Services

  • Search Engine Optimization
    (making your website and content search engine friendly with special coding)
  • Back-link Building
    (having high-value websites link back to your site to help your SEO ranking)
  • Landing Page Design
    (a specific landing page with calls to action, funnels and goals)
  • Content Planning & Writing
    (content is king – we’ll plan, organize, and write your keyword-rich content)
  • Pay Per Click Advertising
    (paid online advertising with Google, Yahoo and others)
  • Facebook and YouTube Online Advertising
    (paid ads specifically targeted for your audience and needs)
  • Lead Capture & CRM
    (capture emails and stay connected with visitors/customers)
  • Social Media: Facebook, YouTube & Twitter
    (use social media to create and enhance awareness of your business)
  • Viral Marketing
    (creating a video or story to get it broadly circulated via the internet)
  • Online Classifieds
    (submission and posting to online classified ad sites and index sites)
  • Article Distribution
    (create articles for your website and to distribute to other sites)
  • Online News Releases
    (submit news releases to your industry websites and other sites)
  • And other services specific to your industry, goals and budget.

  

Contact us to learn about what e-marketing strategies are best for your business.

Paragon Marketing Services offers offline and online marketing and communications services and related technologies.