Paragon Marketing Services offers offline and online marketing and communications services and related technologies.

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Partnering with clients to provide successful business, marketing and technology solutions that will increase sales, enhance customer services, and reduce expenses! Contact us.

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1. Do you have clear and concise marketing goals?

2. Do you know what works and what doesn't to generate sales in your business?

3. Do you have a business and marketing plan?

4. Do you have a credible website and online presence?

5. Are you using technology to help your business grow?

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Posts Tagged ‘apps’

Mobile Apps

posted by The Marketing Guy @ 1:18 PM
Monday, October 25, 2010

Mobile Apps. What’s it all about?

Mobile device (smart phone) technology products are great for running apps for specific reasons like playing music, videos, communicating and much more.

App is an abbreviation for application. An app is a piece of software. It can run on the Internet, on your computer, or on your phone or other electronic mobile devices like smart phones, iPhones, tablests and more .

Apps are developed for a variety of platforms such as iOS (Apple), Android, Blackberry and others.

They are extremely popular and there are literally millions of apps out there now – many are games, some are silly apps, but more and more are becoming useful personal and business apps that bring functionality and usefulness to our lives and businesses.

Many organizations are developing apps now, because  so many people in the world have and use Apple and Android products that run apps.

Not only does having an app show great image marketing and prestige but they can be used for direct and indirect advertising, promoting products, offering news and information and keeping people connected with your business, products and services.

Contact us to learn more about if and how an app might help your business.


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Google Tools / Apps

posted by The Marketing Guy @ 1:16 PM
Monday, October 25, 2010

Google Tools & Apps.

App is an abbreviation for application. An app is a piece of software. It can run on the Internet, on your computer, or on your phone or other electronic devices. Google offers many extremely powerful and functional tools and apps developed for a variety of technologies and needs such as e-marketing, online communications, online advertising, website SEO, and more.

It’s not a matter of if you need to use one or more of these tools, it’s a matter of which ones, and how soon can you start! Some ofGoogle’s tools and apps include:

  • Gmail – web-based email tool and main account tool for all other services.
  • Adwords – the Google online advertising platform.
  • Analytics – their website traffic monitoring and measurement tool.
  • Adsense – a tool to generate revenue on your website by offering ads.
  • Search Tools – search appliances you can use on your website.
  • Places- a tool to mark and promote your business location on Google Maps.
  • Checkout- their e-commerce transaction checkout tool.
  • Website Optimizer- a tool to help with SEO and optimizing of websites.
  • Calendar- a web-based calendar tool that allows sharing another functions.
  • Docs – a web-based tool to store, work on and share documents with others.
  • Groups – allows for formation of groups to access and share other services. 
  • And many more – see them all here.

Many organizations are using Google now, because  Google is the dominant search engine and their tools are so smart and easy to use – providing excellent intelligence, tactics and outcomes for businesses.

Not only does using Google tools and apps show great image marketing and prestige but they can be used for direct and indirect advertising, promoting products, offering news and information and keeping people connected with your business, products and services. 

Contact us to learn more about which tools and apps you should utilize.    


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Paragon Marketing Services offers offline and online marketing and communications services and related technologies.